Combat Sports Monetization

We Build What Gets
Monetized
Around Fighters

Not inside contracts. Not inside the cage.
Around it. You bring the talent. We build what gets monetized.

See Your Fighter's Score How It Works
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TalentVal — Live Scoring Engine

Your Fighters Have A Number.

Every fighter on your roster has a monetizable value. Most agencies never see it. We score it in real time — social reach, audience quality, brand gravity, deal potential.

Talent Score — TalentVal Engine
Bryce Hall
47
C
CGI Score / Grade
Valuation Range
$0K – $4K
Social
40
Audience
40
Gravity
56

Bryce Hall walks into the room with a 77 out of 100. Grade A.


His social reach scores 95 / 100. That's the reach. What's missing is the infrastructure around it.


Without CNL, that reach sits in a contract. With CNL, it moves product. It accesses rooms. It builds brands.


His valuation range: $0K – $4K


We score every fighter on your roster. You walk into every brand meeting with a number — not just a name.


Score Your Roster
The Infrastructure

Three Pillars. One Engine.

Everything a fighter brand needs to generate revenue — between fights, after fights, and long after the belt changes hands.

01 — Ownership
Products That Pay Between Fights
Digital assets. Merchandise. Memberships. Revenue that doesn't stop when the cage closes. We build products around the fighter — not the fight card.
02 — Access
Experiences You Can't Replicate
Training camps. Behind-the-scenes moments. Private sessions with the athlete. Fans and brands pay premium to stand where nobody else stands.
03 — Amplification
Content That Drives Demand
Your fighters become brands — not just athletes. We capture the world most people never see and build it into leverage. Deal values increase. Doors open.
Who We Work With

Two Doors. One Result.

For Agencies

You Already Have The Talent

What's missing is everything built around them that gets monetized. You manage the career. We build the infrastructure that generates revenue alongside it.

  • Live TalentVal score on every fighter
  • Brand pitch decks built from data
  • Products that earn between fight dates
  • Experiences that command premium
  • Content that keeps the brand alive
For Brands

Not A Sponsorship. A Build.

Not campaigns. Not placements. Products. Stories. Distribution. Brands enter at the product level, story level, or distribution level — as part of the build, not as sponsors.

  • Performance products around athletes
  • Consumables and lifestyle goods
  • Limited drops tied to fight moments
  • Built-in audience, authentic integration
  • Cultural relevance, direct movement
Active Roster — TalentVal Scored

Fighters With Numbers.

Live scores from the TalentVal engine. Every fighter. Every door.

Layne Viernes (Da Crazy Hawaiian)
C
47/100
$0K – $4K
Kody Steele
C
47/100
$0K – $4K
Dylan "La Amenaza" Capetillo
B
59/100
$3K – $21K
Joseph "The Prodigy" Brown
C
42/100
$0K – $2K
Curmel Moton
C
46/100
Pending
Bryce Hall
A
77/100
$321K – $2.6M
CNL Premium Experiences

Access, Not Offered. Earned.

Step inside moments the public never sees. This is not tickets. This is not hospitality. This is proximity.

Tier 01 — Champions Circle
Sit With The Mindset
Private conversation with Floyd Mayweather. Not as a fan — as a peer in the room. How decisions are made under pressure. How discipline turns into dominance.
By Application
Tier 02 — Arena Access
Inside The World
Exclusive Power Slap arena access. From the floor, not the sidelines. Training. Preparation. Fight night. Aftermath. Unfiltered. Immediate. Real.
By Application
Tier 03 — Full Build
Your Fighter. Our Infrastructure.
We pick a fighter. Build a product around them. Create demand. Launch into audience. Brands plug into that system. This is where products move with culture.
Custom Engagement
CNL Media

We Move Inside It.

We don't film from the outside. We move inside it. Every moment has value. We capture it.

01
Training
02
Travel
03
Preparation
04
Conversation
05
Fight Night
06
Aftermath

Start With One Fighter.

Score your roster. Build the infrastructure. Move the value.

Get Loaded