The monetization system for talent, brands,
and the culture they move together.
Whether you’re a fighter, a brand, or a cultural figure — the window closes fast. CNL builds the infrastructure that keeps earning between the moments, beyond the spotlight, and after the deal is signed.
The Network
Lionel Khoury built access where most people don’t even know there’s a door.
It started with luxury watches — the kind worn by champions.
Jacob & Co. Richard Mille. Brands that exist where performance meets prestige.
That’s how a watch platform became a passkey into the most exclusive rooms in sport.
Matching Rolexes. A WBC championship belt gifted to Floyd Mayweather. Flights to Mexico City.
Into Mayweather Promotions. Into TMT. Into Golden Boy. Into TKO, UFC, WWE, Nitro Circus, Power Slap, SLS.
CNL connects the fight world to the luxury world — and monetizes the space between them.
Then we build the infrastructure
to monetize it.
Revenue that outlasts the moment.
You trained for the moment. We build what earns after it. The revenue your name should already be generating — we find it, build it, and operate it.
Start The ConversationThe most valuable audiences on earth are loyal to talent you want to reach. We build the bridge — with credibility on both sides of the deal.
Start The ConversationCulture moves. Your name has weight. We build the systems that capture what your influence is already generating — permanently, not for one campaign.
Start The ConversationStart with one fighter. Build it properly. Prove it. Then decide how far you want to take it.
Start The ConversationThis is one layer of a larger system.