The monetization intelligence that talent, brands, celebrities,
and the agencies that represent them have been missing.
The window closes faster than anyone tells you. CNL finds the deal before anyone else sees it — scores what your name is worth to a specific brand, builds the architecture that makes every party money, and brings it to the table complete. Not a pitch deck. An answer.
Monetization is the moat. Everything else supports it.
We are not agents. We are not managers. We are a commercial intelligence infrastructure company. An agent has a phone and a contact list. CNL has a scoring engine, 85 dimensions, and 60+ engineered revenue plays running on every page continuously. An agent makes phone calls. CNL makes money while you sleep. Learn more →
The Network
Lionel Khoury built access where most people don’t even know there’s a door.
It started with luxury watches — Jacob & Co., Richard Mille — the kind worn by champions.
That became a passkey into the most exclusive rooms in sport and culture.
WBC championship belts. Flights to Mexico City.
Into Floyd Mayweather’s inner circle, Mayweather Promotions, TMT, Golden Boy, TKO, UFC, WWE, Nitro Circus, Power Slap, SLS.
CNL sits where the fight world and the luxury world intersect — and monetizes the space between them.
Score it. Value it. Build the deal.
Not wait for the email.
Revenue that outlasts the moment.
The fight pays once. The fight camp costs every day it runs. We build the infrastructure that earns between fights, after fights, and long after the career ends — so the years you spent getting here keep paying.
Built for Talent →These audiences follow people, not logos. They spend based on trust that took years to build. CNL bridges the gap — with credibility on both sides, not just a media buy.
Built for Brands →CNL builds what exists outside every deal you’ve already negotiated. Intelligence, scoring, deal origination. Zero overlap with what you already own.
Built for Agencies →One fighter. One brand deal. One agency relationship.
All it takes is one to prove what the engine does.
Talent. Brands. Celebrities. Agencies. One engine.
CNL is the public authority layer for combat sports. Like search infrastructure, it runs underneath every commercial decision a brand makes before writing a check to a fighter. It stores structured data (fight records, verified deals), unstructured data (press coverage, narrative signals), and scored intelligence in real time. Brands search CNL the way they search Google — except instead of returning pages, CNL returns a commercial verdict: deal-ready or not, and why. Your fighter is already indexed. Claiming the record means you control what the search returns.
The "open source" parallel is the hook: Tier 1 is free. Journalists use it. Brands use it. Fans use it. The more people use the free layer, the more powerful the claimed layer becomes. The free tier makes the paid tier valuable — the same reason Elasticsearch open source made Elastic Cloud a billion-dollar business.